Out of the Mouths of Babes

One of the most difficult things you can do when starting a business or any endeavor is getting focused. I found myself in this predicament as I was trying to narrow just what our business is all about. On one hand, I thought we could just be a non-profit focused on our local scene. Many of the resources I would utilize to get started are right here in my state. Our area is where some of the steel pan services are in desperate need compared to other states. Then again, I want to be able to reach out to other organizations and states to help foster a network of like minded individuals with the same appreciation for the instrument. Since we are so spread out here in the western states, one organization that could help coordinate resources, help promote activities, and create a huge event for pan performers is sorely needed. I thought we (our organization) could fill that void. But which one should we do?

I told my youngest daughter the dilemma. We talked through it and she rightly said to start small and grow the business. In other words, my situation is not an either/or predicament. She's pretty insightful and more importantly, she's right. I can start in my state by beginning to put in place those things that help steel pan grow in this market. I can see what works and what doesn't. For example, how organizations raise money, work with educational institutions, and how they promote themselves within the state. As that process gets underway, you begin to reach out to other organizations as well. Get best practices under your belt and be the conduit that shares with others. In other words, you start small and grow the business. My previous work with a very old non-profit is a reminder that model works. It started with a small group of doctors at the turn of the century and has grown into a national organization. As I relook at our recently developed mission statement, it certainly does fit an organization that is built for growth.

So, in the next couple of days I set myself the goal of finalizing a name and beginning the process of writing down the game plan. This way, I can put my thoughts on paper and use it as a guide for the future. Without that discussion with my daughter, I would have been completely lost.